QR codes are pixelated black and white squares that perform magic when we point the cameras on our phones at them—but what’s going on that makes this little spell possible? QR codes are akin to the ...

Software built into the cameras on iPhones and Android phones make quick work of decoding QR codes. How do you do that on a laptop or desktop computer?

QR codes are designed to be scanned using a camera, such as those found on your smartphone. QR code scanning is built into many camera apps for Android and iOS. QR codes are most often used to store ...

Once used primarily to store basic data like website links or contact information, QR codes have evolved into strategic tools driving digital transformation across industries. Through my consulting ...

Cybersecurity experts are warning about scammers using QR codes to take advantage of unsuspecting victims. Short for "quick response" code, the small barcodes are ubiquitous, getting scanned using a ...

Shoppers staring at product labels frequently ask themselves, "Is this product actually sustainable?" While 68% of respondents from my company's 2024 consumer survey said that sustainability is ...

QR codes that were once seen as a convenient shortcut for checking menus or paying bills have increasingly been turned into weapons. Fake delivery texts, counterfeit payment links and malicious codes ...

What if the key to your Black Friday and Cyber Monday (BFCM) success isn’t your 60% off banner but the QR Code you’re using? According to The Ultimate QR Code Marketing Guide for BFCM, 72% of ...

B2B marketers are going big on in-person experiences again after years of online-only interactions. In 2024, experiential marketing budgets surpassed pre-pandemic highs, with in-person events ...